Hello.

What are you dreaming about?

We’d love to build that for you.

We design & develop products we love.

We’ve worked with brands like Apple, Steve Madden, Panasonic, Cantor Fitzgerald, Dirty Lemon, Carvana, and others.

We have a few products of our own, like All Rise! and Beeper.

We build modern responsive web & mobile apps using technology like ReactNextPython, Rails , Kubernetes & Terraform.

Material Instinct was founded by me, Aaron Smulktis, in 2016.
The majority of code & design here was done by me.

Stories

Material Instincts Announces the Global Launch of All Rise!, the Game of Real-Life Courtroom Drama

Brooklyn, NY, December 20th, 2023 Can you handle the truth?! Material Instincts is thrilled to announce the worldwide launch of “All Rise!” — a new mobile game for iOS & Android. Challenge your idea of justice. Take a stand, and guess how courts ruled on intriguing, real-life, legal scenarios. “All Rise!” presents a platform for …

Enchanted

Enchanted Diamonds was a NY company specializing in diamond and rare gem retail and wholesale, they were also designers and producers of fine jewelry like engagement and wedding rings, necklaces and pendants, cufflinks, bracelets, among other items. In September 2018 we were approached to immediately solve several large problems the company was facing with their …

Baby Phat

Remember that juicy urban chic brand BabyPhat from the 90’s? Well they’ve relaunched. Kimora Lee Simmons is back in control of the company, and in partnership with the good people over at Galore Media approached us in early 2019 to design and build their brand new site for the relaunch. After about 1.5 months of …