Whirlpool

Whirlpool - Good Housekeeping

We designed and executed all aspects of an experiential marketing campaign for Whirlpool in partnership with Good Housekeeping. The pop-up event featured Whirlpool’s latest home appliances in a complete kitchen setup within a roaming glass-cube truck wandering NYC.

Beringer Guitars

Beringer Guitars - Material Instinct

I was approached by James Bolenbaugh to create an online user-generated interactive guitar museum for his grandfather’s 300+ handmade bespoke guitars.

Being avid music-lovers and musicians ourselves, we naturally jumped at the opportunity to create something really special for these musical works of art.

After about 1.5 months, what resulted was a fun and intuitive scrollable fretboard, comprised entirely of user-submitted stories and photos of each guitar.

Tablet Magazine

1 Instinct

Tablet Magazine is a widely read general news & politics publication, sharing many writers with the New Yorker & the NY Times. About 30% of Tablet’s readership was accessing the site using mobile devices, and Tablet had absolutely no optimization for mobile or tablet devices. We were commissioned to design & build a mobile web app, offering an experience completely unique from their desktop platform, specifically highlighting key features for mobile devices, like podcast browsing.

https://TabletMag.com